Hoyd Bretón

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  1. Some good wine to accompany the times @ Wycombe Vineyards

    Some good wine to accompany the times @ Wycombe Vineyards

  2. Distraction is the most corrosive disease of the 20th century.

    William James

  3. a simpler svpply

    svpply released an enjoyable iPhone app. i’m going to make their site equally enjoyable, this is my first take in the experiment – simplifying it: drag the bookmarklet below to your Bookmarks Bar and click when on svpply.com

    Bookmarklet to drag:  mnml svpply (then use it here)

    updates will include: storing changes in a cookie so they are consistent across page views, improving product filters ui, alongside some other thangs. feedback is loved.

  4. from japan, with love: turntable rider. BMX + turntable +  hack + stereosystem.

    altnytterfarlig

  5. "a problem properly represented is largely solved."
  6. ambitious contrasting of styles – dope.

  7. kitesworth:

    Lynch on Consciousness

  8. Dig dug.

  9. three point line

    after many mental blocks, here goes the push of a beloved project.

  10. Robotville Photograph by Oli Scarff @ the Science Museum, London.

    Robotville Photograph by Oli Scarff @ the Science Museum, London.

  11. yes

  12. rich interactions

  13. Fresh Fresh, 24 Hour, Fresh.  (Taken with Instagram at Lower Eastside)

    Fresh Fresh, 24 Hour, Fresh. (Taken with Instagram at Lower Eastside)



  14. I met Hustle first, then Design.

    HBO had a show called “How to make it in America.” It was about two twenty-somethings trying to start and successfully run their own hustle. They encountered plenty of obstacles and shady characters in trying to make their denim line happen – but eventually learned the workings of the game and built their network.

    I loved that show for many reasons – the most prominent being that it reminds me how I got started in this design game – and why I love it. Early in college, I wanted to create something outside of my concentration – something a bit more tactile – creative (I was studying Philosophy at the time). I bought fabric, I learned how to sew, picked up some sweatshirts and got to work. I paired interesting fabrics to the inner hoods of the sweatshirts, a store requested them on consignment in New Jersey – it felt interesting, I foreshadowed things and named it Sleepless. I then went to a shop in Harlem with my sweatshirts in my backpack to see if the buyer of an impressive streetwear shop would place an order – she didn’t like how I didn’t set an appointment, which was intentional on my part and requested that I come back in an hour. While I waited it felt good – a prospect – validation of my product. She placed an order – I was the shit.

    Some time later, I met a wonderful person who became my partner in crime, Kelly. We got into making tshirts under the Clockers name, I kept pissing buyers off by showing up without appointments – I kept getting orders, Reed Space and Union. It felt amazing to spin off products out of good conversations, learning the rules of design informally, fucking up, being featured, randomly learning a new Photoshop trick, remixing – all of the grit. Priceless.

    Then I wanted to come to NYC to work and had nothing to backup my design potential except my Clockers work. I got in to a small ad agency with good people but an idiot of an art director who spent more time on Skype then the entire CS. I stayed because I had to learn and this place gave me every other resource to carry on. I eventually met one of my mentors there, hustled day in and out until I fired up enough side projects to get me out.

    I reached out to a designer working at Skillshare, Jake Przespo, and he linked me to a startup with an awesome designer. The product was thin and so were their promises – I put in my 2 weeks notice shortly to work on a good idea I had. A buddy connected me with what seemed to be an interesting person and idea – what a sharp hunch it was. I’ve been working with this group of happy craftsmen since September – I’ve been learning day in and out. It’s pretty fantastic.

    The lesson, my lesson? You already learned it if you made it all the way down here.

    It’s persistence and a little bit of scrolling of course.